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DOI: 10.18413/2408-9338-2016-2-2-52-62

INTERNET SPACE AS A MEDIUM FOR (RE)CONSTRUCTING RUSSIAN AXIOLOGICAL PATTERNS

Inna S. Shapovalova (Belgorod State National Research University, 308000, 78, Preobrazhenskaya St., Belgorod, Russia)
The research problem of the scientific article is a high level of stochasticity of forming axiоlogical patterns of Russia in the Internet environment, both in the external locus (the Russian values and purports viewed by the world community) and within the country (axiological patterns of modern Russians). Control over the axiological evolution of Russia, caused by the dynamics of the Internet environment, is becoming feasible when using a transdisciplinary approach, which allows to directly near the forecasting of the situation and to create the conditions for preventing a conflict of national paradigms and for mitigating the effects of information wars on the national consciousness. The article outlines some key barriers of purposeful formation of values and meaning of Internet content: lack of a quality socio-humanitarian assessment, comparable with the level of development of science and technology, of the Internet space as a modern platform for development and presentation of socio-cultural and geopolitical processes; lack of an adequate expert and scientific support for the process of (re)construction of axiological patterns of Russia; a need to establish formalized information complexes to support and evaluate transformation processes of axiological constructs of Russians in the Internet space on the basis of the converged socio-humanitarian and exact sciences.
Keywords: information medium, the Internet space, values, meanings, symbols, value orientations, Russian values, information technology, content.

Figures

Рис. 1. Соотношение англоязычных научных статей, имеющих в своем содержании понятия «ценности» и «интернет», к общему объему англоязычных статей за период 1985-2008 гг.

Fig. 1. The ratio of English scientific articles having in their content the concept of "value" and "Internet" to total English-language articles in 1985-2008 

Рис. 2. Количество статей, содержащих контентные единицы «ценности России» в доступных интернет СМИ за 2015 год

Fig. 2. The number of articles containing the "value of Russia" content-units in the media available online in 2015

Рис. 3. Карта частоты упоминания контентных единиц «ценности России» в доступных российских интернет СМИ
за 2015 год

Fig. 3. Frequency map of reference of the «value of Russia» content units in the Russian online media available in 2015

Рис. 4. Тематика статей, содержащих контентные единицы «ценности России»

Fig. 4. Themes of articles containing the "value of Russia" content-units

 

Рис. 5. Упоминаемые организации в совместном контенте с «ценностями России»

Fig. 5. Organizations mentioned in the joint content with “Russian values

Рис. 6. Тематика статей, содержащих контентные единицы «ценности Евросоюза»

Fig. 6. Themes of articles containing the "values of the European Union" content-units

Рис. 7. Упоминаемые организации в совместном контенте с «ценностями Евросоюза»

Fig. 7.Organizations mentioned in the joint content with the "values of the European Union

Рис. 8. Упоминаемые персоны в совместном контенте с «ценностями Евросоюза» и «ценностями России»

Fig. 8. Persons mentioned in the joint content with "the European Union values" and "Russian values"

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